At RVC2017 Travel Manitoba hosted lunch and during their entertainment portion of the show they featured two Manitoba artists. On stage they had a large canvas on which a Manitoba scene was drawn in one nearly continuous line while a cello player accompanied her performance. This was a perfect tone for a lunch like this where people were free to talk at their tables while following along with the entertainment. A good example of hitting the balance of expressing your local brand while not overwhelming the show.
You can see a video pan of the final artwork here: https://youtu.be/ZN4yW44UXoo