Project Description

To celebrate Canada’s 150th birthday, we created a short animation for our social media channels, and encouraged everyone to download/share it. We hosted both English and French video files on our Brand Canada Library where we had over 4,000 downloads and an excellent engagement rate on most market pages.

Facebook Numbers (Global page, France, and UK)
Reach: 434,467
Shares: 4,081
Views: 120,537